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Apparel ERP software system Sync, an essential tool as foreign retailers expand into SA

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2011 marked a significant change in South Africa’s fashion industry as we knew it, with the introduction of the internationally successful clothing store Zara. This has been closely followed by other international fashion retailers including the likes of Top Shop, Cotton On and Forever New, which are quickly expanding their presence in our shopping malls.

Cotton On is an Australia born brand with close to 1200 stores around the globe, 32 of which are now in SA. The company’s Robert Kenny says Cotton On is comfortably occupying its own niche market, somewhere between Mr Price & Woolworths. Forever New, another clothing & accessories brand founded in Australia, is another one of the international retailers that are fast establishing their presence in the apparel industry in South Africa, putting added pressure on our local retailers, not to mention the much anticipated arrival of H&M to South Africa in 2015.

“The increased presence of foreign retailers will result in a shift in market share. It will squeeze retailers’ margins & they will either have to offer a better product or reduce prices”, says Stephan le Roux, Growthpoint’s retail director.

Streamlining business processes, reducing lead times, increasing employee productivity & ensuring on-time delivery is becoming more important than ever in this highly competitive, ever-changing industry. Sync ERP & PLM software, specifically designed for the apparel industry, is an all-encompassing software solution for the apparel industry, comprising 16 modules from costing, sales management & purchasing through to production planning, quality assurance, mobile sales & critical path management.

Sync’s Product Life Cycle Management (PLM) module supports the product development, sourcing & manufacturing processes by improving visibility & facilitating workflow management. It is a single-source database that helps control, manage & track product changes to maintain one version of the truth for everyone involved in the product development process, improving communication & eliminating errors.

For more information on this & other Sync modules, please visit www.isyncsolutions.com

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